Introducing: Grace In LA F/W 2013 Lookbook

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California brand Grace In LA - love that name! clearly pays a lot of attention to its back pockets. So if you are a fan of embroidered and stitched details on your butt, then this is a brand for you. I know that there are people out there who will not like this idea, but, personally, I find this kind of back pockets extremely flattering. They really do make my butt look more uplifted and rounded. Actually, I believe that all of us should opt for an embellished pair of jeans every once in a while, just to make a statement or simply just to stand out from the "ripped and destructed" denim clad crowd!

About this brand:

"Romantic with an edge, feminine and strong, Grace in LA jeans feature specialized pocket treatments with intricate embroidered, bejeweled, and metallic motifs. A hint of vintage Wild West meets modern-day 'wild west coast'. Each pair is carefully crafted for a flawless fusion of silhouette and detailing. The company uses only the finest fabrics, washes, and finishing techniques coupled with rigorous quality control.

"Grace in LA is known for glove-like fit that is equally comfortable and chic. Contoured waistbands never gap out, and there is always just the right amount of stretch. A variety of denim options include bootcuts, boyfriends, straight legs with rolled cuffs and stiletto skinnies.

"Also available for spring 2013 are leg-baring miniskirts and cuffed capris. Blue jean babies will be in heaven will all the different iterations of their favorite shade, but the line also encompasses rich jewel tones and sunny hues. Most of all, LA lovelies will appreciate premium looks at a young contemporary price point ($69 - 98)."

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Nina Dobrev In Black Orchid Shorts

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Bulgarian-Canadian actress, Nina Dobrev, had a maahhvellous time at the beach (I am so envious, it was rainy and cold here in NYC), and she got to wear SHORTS! This time she opted for the Black Orchid Black Star Cut Offs in Mademoiselle and Mint Candy washes. A dapper fedora hat, big shades and a turquoise handbag completed her outfit - perfect attire for some after beach activities!

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7 For All Mankind - "A Beautiful Odyssey" Final Part

You have seen the first and the second part of the 7fAM ad campaign, now here is the final part. The idea was to let us, the public, participate in the creation of "THE END", so above, you can see what we voted for - the audience cut, and below you can see the Director's cut of the video that was edited and imagined by James Franco.

I have had a hard time deciding which cut I like better - actually, depending on my mood, I like either one LOL!

Cult Of Individuality Denim Giveaway

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This month's denim giveaway is sponsored by Cult Of Individuality, who have generously agreed to give a summer package away to one lucky Denimology reader that includes a pair of jeans of your choice, colored skinnies, and shorts!

Cult Of Individuality launched in 2009 as a jeansmith for the trailblazer, the dreamer, the pioneer, the individual - the 1! We're connoisseurs of washes and an authority on fit. The cure for the common jean, we're pushing the boundaries and paving a new way. We seek out the unexpected and shake up the status quo by putting our own spin on the classics; producing coveted styles and washes that are weathered, worn and personal - scrupulously developed to look and feel like you've had them for years.

We look at denim not as the universal fabric of the world, but as the canvas for your personal style, we believe that jeans should make you stand out - not blend in. Our seasonal playlist of denim and apparel is always earnest and inspired - conscientiously engineered to live between chaos and order... and for your (im)perfect rhythm.

Stand up. Be noticed. Come celebrate your personal culture, your society of one. Define yourself in denim. Join the cult. #1CULT

To enter this giveaway simply submit your email address using the form below. Please note that by entering this competition you are agreeing to receive email newsletters from both Denimology and Cult Of Individuality. Only one entry per email address will be accepted and the closing date for entries is May 31st, 2013.

To enter submit your email address below.

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TERMS & CONDITIONS

1) The winner will be chosen randomly from the entries submitted via Denimology.

2) If you enter via submitting your email address, you are agreeing to be added to the Denimology Mailing List (which you can unsubscribe from at any time)

3) If you enter via submitting your email address, you are agreeing to be have that information shared with the companies that have provided prizes.

4) A winner will be selected once the giveaway is finished and contacted directly. We will publish the winner's email on Denimology.

5) Giveaway ends midnight (GMT) on May 31st, 2013.

6) All prizes are subject to availability.


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