Denimology

Supermodel Launches Paige Premium Jeans

Supermodel Paige Adams-Geller ­is famous for having the best bum in the business. She has spent so much time modelling jeans for the likes of Seven, Citizens of Humanity, Habitual and True Religion that she decided to have a go designing them herself. The denim is of the highest quality and has the stretch and comfort of premium lines like paperdenim&cloth, but also the heft and thickness of a Chip & Pepper. Currently these jeans are not available in the UK but you can get them online from RevolveClothing and ShopBop.

New Arrivals - JBrand Jeans

JBrand Jeans are the in demand jeans over in the States. They come in faded black and inky blue and are a favourite amongst stars such as Angelina Jolie. They are not available in the shops in the UK yet but you can pick up a pair before everyone else by shopping online at Singer22.com.

New Levis Premium Denim Range

Over in the US Levis have launched a new premium range of jeans for women under the Capital E brand. These jeans feature extensive hand-finishing and take up to 15 people to make each pair. Unique details don't come cheap though and the jeans will be retailing at between $140-$500. No news of when these jeans will be available in the UK but if you can't wait you can always try to pick up a pair on eBay.

Howies - New UK Organic Denim

Howies is an online retailer that I came across recently. I have been looking for a pair of untreated dark jeans and they sell some 13oz OSD jeans which looked just the ticket. The fact that they offer a no quibble freepost returns service meant that there was nothing to lose in giving them a try.

The jeans were delivered within 48 hours in some expensive looking organic style packing. The quality and colour of the denim was excellent. However, I think the people at Howies must all be pretty slim because there was no way I was going to squeeze my normally 32inch waist into these jeans, which was a shame because other than that they fitted great. Overall, I would recommend giving Howies a try, if you don't like what you have bought you can always return for free for a no quibble refund.