Celebrity Denim - Tommy Lee

Tommy Lee (of Motley Crue and Pamela Anderson fame) knows a thing of two about marketing his personal brand. He's had a reality TV series or two and now he is onto the inevitable celebrity endorsed clothing line - People's Liberation for Tommy Lee. The collection includes skinny, straight-leg, super-low, and boot-cut jeans which feature back pocket designs inspired by the rocker's tattoos (see above). Apparently "when one purchases a piece from the line, they're also buying a piece of the rock-and-roll lifestyle" and here was me thinking that the rock and roll lifestyle was all about sex and drugs rather than something you picked up in the local mall.