BLK DNM Fall/Winter 2011 Lookbook

BLK DNM (pronounced Black Denim), is a project of Swedish designer Johan Lindeberg, which started off as a digital venture, but is now opening a store in New York. Their collection is very clean and basic for both men and women, with the jeans retailing between $129 and $149. I think it's brilliant the way they present the double denim of shirt and jeans paired with a men's style frack coat.