Ali Lohan is the Face of PRVCY Womens Denim

Apparently, PRVCY Denim is no longer defunct. We were told were told early on by a little industry birdie that the brand was going under. Needless to say, I'm pretty excited to see the brand back. These are super high quality jeans with a huge celebrity following.

We were less than stoked to know that Ali Lohan was the face of the brand. Check out these images of PRVCY's Spring/Summer 2012 relaunch campaign. Do you think Ali did the brand justice or is it too minimalistic?

Mark Wahlberg has landed a the gig to endorse PRVCY Men's Line.

Jessie: 26/08/11

Permanent Link Posted by Jessie on 26/08/11

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permanent makeup NYC

I agree the jeans looks great on her but her make makeup isn't good. I don't like her eyebrows they are too thick and doesn't feat her face.

Ariel

She fills in the jeans really well but the makeup artist tried to make her look young. That's the problem, she looks 10 years older than she is and they should just work with that. Best thing is the jeans look great on her.