More Uniqlo S/S 2010 Ad Campaign

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Last week I published one of the images from the new Uniqlo S/S ad campaign and now I have managed to get my hands on the full set. This campaign really goes to show that if you make kick-ass denim you can keep the ads simple and let the jeans do all the talking.

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Do You Remember These Jeans Commercials?!!

I am laughing hysterically right now..... I was watching the Chic, Bonjour, Lee, Jordache and Levi's commercials of yesteryear. One of them spoke to me; The Chic jeans advert screams, "My last name is Kardashian!". These are the commercials that used to come on between mom's (leotard included) step aerobics program, Days of Our Lives and when the smurfs came on for me (Thank goodness!).

Yes, peeps. I'm talking 25 years ago. Corny voices over big booty Judy's wearing jeans made for a woman or what the cool kids wore is actually what made me fall so madly in love with the look of denim. These very commercials are what made pre-K me think that denim was sexy. I wanted to look just like those girls. They looked cool, beautiful, carefree....... of course, most of what I've said is totally laughable after watching these commercials.





Meltin Pot S/S 2010 Ad Campaign

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Here's the new Spring/Summer 2010 ad campaign from Italian denim brand Meltin Pot.
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Lara Stone for Forum A/W 2010

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Model of the moment, Lara Stone (who is a remarkable Brigitte Bardot lookalike without trying) and Marlon Texeira give their all for Forum's A/W 2010 collection. The campaign shot by Tom Munro is a sensual (how can Stone not be) and showcases the brands key pieces which include the denim jumpsuit which may be creeping back into the fashion spotlight.

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H&M Magazine Spring 2010

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Terry Richardson shot the H&M Spring Magazine showing us the stores best mix-and-match separates for the upcoming season. I'm a believer that bloggers are pushing these brand magazines (which are clever advertising) further on the internet than the actual hands they are being put in. A great photographer and good layout and bloggers like myself take notice!

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Julianne Moore On BlackBook Denim Cover

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Actress Julianne Moore takes the cover of BlackBook Magazine's Denim Issue for March 2010. The star speaks with BlackBook editor Nick Haramis about her Chloe love scenes with Amanda Seyfried, the dangers of celebrity culture and how she explains her job to her children. Read the full article at BlackBook