Meltin Pot F/W 2010 Ad Campaign

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Italian denim brand Meltin Pot have a theory that when you feel good in the jeans you are wearing the world becomes a more interesting and beautiful place, which I tend to agree with. So for their Fall/Winter 2010 ad campaign they have taken a few dull or annoying situations (dinner with her parents) and shown how they can be made pleasant and exciting thanks to some neon signage and Meltin Pot denim.

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More Audrina Patridge for Bongo Jeans Video


As we mentioned previously, Audrina Patridge is the new face of Bongo Jeans and of course no campaign would be complete without a video to accompany it. As the Hills comes to a close Patridge (who has always been a bit of a denim diva) will be around for a while longer and I am sure we will all still be watching to see what she's wearing.

Erin Wasson For True Religion F/W Ad Campaign

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Erin Wasson (one of my absolute favorite models/designers/personalities) along with Tommy Dunn are the faces of True Religion's Fall/Winter ad campaign. Shot by Nino Munoz with a bohemian vibe this campaign places the brand back in the fashion spotlight once again.

Topshop Fall/Winter 2010 Collection

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Some people have crushes on celebrities they've never met, for me it's a crush on Topshop a store I've never been to. Photographer Josh Olins captures models Gwen Loos, Hind Sahli and Imogen Newton for their fall looks which have some of my favorite trends. Floral jeans (love them) and the leather pant (ala Isabel Marant) that seem to be popping up on celebrities and editorial pages everywhere are featured alongside the unbelievably feminine studded vest.

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Taylor Swift for L.E.I. Jeans

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Taylor Swift (who I've maybe seen in jeans once) is the new face for L.E.I. Jeans which are available at Walmart. Swift is the most high-profile, clean-cut teen in the business and certainly won't offend the conservative customers that shop at this mega-chain.

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Behind The Scenes: Audrina Patridge for Bongo Jeans

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Images of Audrina Patridge posing for Bongo's Fall 2010 line at Smashbox Studios in NYC have made their way to the masses just after the airbrushed promotional images were released. We showed you those images just yesterday. I must say, I don't think this girl could look bad if she wanted too really.

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