ShopBop Custom Denim

The stylists at ShopBop are a constant source of fashion inspiration, so when they started showing up in jeans they had hand-destroyed to their exacting standards, an idea began to take shape in the minds of the ShopBop execs: launching a capsule line of limited-edition, one-of-a-kind denim pieces distressed on-site. Armed with cheese graters, razorblades, bleach, studs, and paint, stylists Bobbie Broeske and Morgan Wendelborn set out to create jeans that reflected Shopbop's signature look. The result? Shopbop Custom Denim: 13 hand-finished styles that are bleached, scratched, and painted in a unique way. Several styles have already sold out on the website! Grab yours while you can!
New from Madewell Denim
American retailer Madewell, the sister brand to J. Crew, have teamed up again with ShopBop this season to create a new collection full of distressed denim looks. What do you think of the denim? It seems a bit lower priced than last season's lineup which is fab - I love it!
Jordana Brewster in Current/Elliott Jeans

Actress Jordana Brewster is spotted leaving a hair salon in Beverly Hills and posing for pictures and signing autographs for fans wearing Current/Elliott Destroyed Slouch Cropped Jeans.
Katherine Heigl in Levi's Boyfriend Jeans

Box office star, Katherine Heigl goes for a visit with her mother wearing a pair of Levi's 501 Boyfriend Cut Jeans in Cracked Blue. Heigl's current movie in theaters, The Ugly Truth, co-starring Gerard Butler scored an impressive $27 million for opening weekend!
*Note: Thanks to our avid readers for pointing out that I mixed two sets of Katherine Heigl images. ;)
Kim Kardashian in Bebe Jeans

A newly single Kim Kardashian leaves La Scala Restaurant in Beverly Hills wearing a ripped and cuffed pair of Bebe jeans.
On the gossip tip.... though it seemed destiny would lead them to the altar, apparently Reggie Bush and Kim Kardashian had some well kept secrets. The couple of two years are going their separate ways. What a shame since the pair just returned from a trip in Africa together and seemed so well suited-- at least to the public eye.
ALSO, Kim K. has been talking a lot about her Bebe jeans on her blog. Who else thinks pretty soon we'll hear that Bebe is doing some kind of endorsement deal with Kim? This smells exactly like when Audrina was spotted in her Divine Rights of Denim all the time!
Sienna Miller Covers Nylon Magazine

Sienna Miller is on the cover of Nylon Magazine's annual denim issue which is always one of my favorites. The G.I. Joe actress has been out heavily promoting her film which opens August 7th. Keep an eye out for your favorite denim to be featured in the August issue which also should be on the stands very soon!


















