January Jones In Paige Boyfriend Jeans
January Jones was snapped walking her dog in LA earlier this week in a pair of Paige's Jimmy Jimmy fitted Boyfriend Jeans.
Gemma Arterton in Levi's

Clash of The Titans star Gemma Arterton shows us why Levi's continues to be a top denim choice for so many. Simply put, you can pair anything with Levi's and look gorgeous. Shot for ID Magazine's summer 2010 issue by Alisadair McLellan, Gemma is this year's "It Girl".
Cameron Diaz in Current/Elliott Jeans
The voice of Shrek's princess Fiona, Cameron Diaz leaves LAX Airport in Los Angeles on Saturday after a flight from New York City wearing a pair of Current/Elliott The Boyfriend In Sun Exposed.
Miranda Kerr In Denim For iD
Miranda Kerr (who according to Forbes is the 9th highest earning model in the world) exposes some of her very expensive flesh in the Summer 2010 issue of ID Magazine whilst wearing super-oversize jeans from Martin Margiela and a denim jacket made from an old pair of Levi's.
Rachel Bilson In Anlo Jeans
Rachel Bilson was snapped wearing a pair of Anlo "Carlin" boyfriend jeans whilst on a visit to the Sunset Gower Studios in Los Angeles yesterday.
Chanel Resort 2011 Collection

Look no further than Karl Lagerfeld for fashion inspiration and future trends. The Chanel Resort Collection for 2011 which showed in Saint Tropez featured key denim pieces that Coco would be proud of today. Karl Lagerfeld also released his latest short film coinciding with the collection called "Remember Now". This viral media trend is huge for brands which extend their message beyond conventional advertising by making their mark in the virtual world.





