Uniqlo Sport Campaign 2009

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Back in April, I posted some pictures of Models Agyness Deyn and Gabriel Aubrey posing for a mystery photoshoot. We have since learned that they were shot for Uniqlo.
I found it interesting that there were two separate shoots. One with Luke Worrell, one with Gabriel Aubry and both wearing the same clothing. What do you think of the outcome?

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Indigofera Prima Jeans

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Indigofera Prima Jeans is a new denim line dedicated to quality, detail and craftsmanship. They confess to a never ending "love affair" with denim. The founders of Indigofera are Johan Soderlund and Mats Andersson. Indigofera is opening Spring/Summer 2009 with five denim fits which includes one fit for girls and four for the guys, all made by hand in Italy.
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Self Edge Opens NY Location

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San Francisco denim mecca Self Edge will is finally opening an NYC location! For those of you New Yorkers obsessed with Self Edge's authentic Japanese selvedge jeans, check it out. The new location opens July 24th and will be located at 157 Orchard Street. For the rest of us, we can still shop SelfEdge.com.

Nike Selvage Denim Sneakers

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Hitting select Nike stores around the globe is the highly sought after Nike Selvage Terminator Denim Hi Top, constructed with layers of selvage denim. For those of you with a love for all things selvage denim, add these to your wish list!

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Levi's Fenom Denim

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Levi's Fenom Denim has put forth their newest release of Five Star Denim. The jeans come in two washes: black or blue raw, with white detailing in traditional Fenom fashion. The line is available through Levi's Japanese online shop. These a quick seller and a popular style with the Japanese youth.

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Diesel Releases Paper Denim Cloth

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Diesel has recently developed a paper denim cloth. This type of denim is new for the Autumn Winter season and comes in the "Keever" fit, which is slightly carrot shaped.

Cotton paper denim is a light weight resistant denim, dry to touch and completely "natural". The fabric is not only extremely light and breathable, but is also very strong. The particularity of this fabric is the presence of paper weft, which cause the reakings to be so particular and irregular and the denim to have an original stiff touch. You will find the Keever cut in the paper denim cloth available in Diesel stores in August.


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