April 77 Goes Navajo For Fall 09

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April 77's Fall 2009 collection is formed by unisex pieces inspired by the American southwest and the prairie lifestyle. Super slim jeans are paired with woven shirts and staple denim jackets that run the gamut from classic styles to a baggy hoodie with the simplicity and utility comparable to early Helmut Lang proportions. Though 'Aztec' and 'Navajo' aren't descriptions that typically inspire images of luxury, the young label was able to funnel the unexpected whim into something surprisingly modern and youthful. So will we adapt desert ponchos and nubby fringe into our denim wardrobes later this year? Well, there is definitely nothing like it right now, and what is good fashion if not a new way to look at an old trend...

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Custom Jeans Service at 23 George Street

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Do you have that one pair of jeans that you think, "These would be perfect...if only..."

  • They were shorter...
  • They were skinnies instead of bootcuts...
  • They had different back pockets...
  • They were shorts...
  • They were more distressed...

Just about anything you can imagine that you would like done to your jeans can happen at 23 George Street's Custom Jean Service! They also do denim repairs for things like torn jeans, or walked-on-too-many-times hems. Just send them your jeans and within a week of receipt, you'll have your new jeans back in hand - and their prices are affordable! Check out their website for all the examples of denim customization they do.

Michael Jackson in Balmain Jeans

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The King of Pop himself, Michael Jackson has never been one to stray away from what is trendy. I certainly don't expect him to do it now! Jacko is rockin' his black Balmain Jeans along with a perfectly fitted Women's line Givenchy Studded Blazer. And if you are questioning our expert denim opinion, check here, here and here!

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Keanu Reeves in PRPS Barracuda Jeans

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Keanu Reeves takes a stroll around the Soho neighborhood in NYC wearing Prps Barracuda Regular Straight Leg Jeans in dark vintage.



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Zac Efron In April 77 Jeans

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Zac Efron loves his April 77 Skinny Jeans. He wears them again for a 17 Again movie Premiere in Japan.

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Kevin Jonas in Dior Homme Jeans

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Kevin Jonas makes his way into JFK airport in New York City wearing Dior Homme Jeans. What do you Dior aficionados think of his denim? Check out all his Louis Vuitton luggage - it screams, "I am a celebrity!"

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