Poppy Delevigne in Vintage Sass & Bide Jeans

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Seen at London Fashion Week SS2013 attending the Matthew Williamson show and sitting Front Row, Poppy Delevigne wears Vintage Sass & Bide Jeans.

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Pippa Middleton in GOLDSIGN Lure Skinny Jeans

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After being picked up from an airport, Pippa Middleton is papped, looking none to pleased about it, wearing a pair of GOLDSIGN Lure Skinny Jeans in Position while out with a friend in Paris, France. Pippa and the unknown man rented bicycles and rode around the city. The duo then stopped at an outdoor cafe where they enjoyed some coffee and shared a croissant.

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Elena Style - My Visit To Lucky Brand Jeans

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Recently I participated in a very interesting and exciting event organized by Lucky Brand Jeans; the purpose was to give denim bloggers a clear understanding of the creative and production processes for our most beloved wardrobe staple, jeans! The day started with a fitting with the Lucky Brand "Denim Guru" himself, VP of Design Nicolas Peyrache (shown below), continued with a tour of the Jean Mart Sewing Factory and ended at the Blue River Denim Wash House.

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To be honest, for me this experience was a re-discovery of Lucky Brand Jeans and after this day I now have a completely new vision and respect for it, here's why.

First of all, Lucky Brand offers a wide range of great and unique fits (Slim, Curvy, Easy, Relaxed and Straight - each in a 2-3 variations); everyone can easily find at least a few that will be perfect for them, their body type and life-style. What I can definitely say is that every pair of jeans I tried on fit me beautifully! No surprise considering the tremendous amount of time and effort they put into developing new fits and improving Lucky Brand's existing ones. Countless fittings, corrections and enhancements under the strict supervision of Nico happen before the silhouette is finalized and presented to the customer. And speaking of presentation, knowledgeable sales associates are trained and prepared by the corporate team of merchandisers and designers to not only answer your questions but to also make helpful suggestions and give you a high level of denim expertise.

Every pair of Lucky Brand Jeans is not only technically perfected but also designed in response to market demand, current fashion and customer needs. Although they are highly focused on creating beautiful and classic indigo pieces, Lucky Brand still doesn't miss out on the latest trends. So "hot" high-rise, novelty prints and bright colors are all incorporated into Lucky's latest collection. Aren't those python, leopard and floral jeans gorgeous!?!? Want to try a preppy cigarette silhouette? They have that too!

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With all of that said I have to mention that great attention is paid to their fabric choices. Great recovery and a soft velvety hand feel are the main characteristics of Lucky Brand denim which combine to give you a fashionable look with ultimate comfort.

I was both very impressed and somewhat surprised by my "Lucky Day" experience- I didn't expect Lucky Brand to be so cool, hip and modern, so versatile and different and I didn't expect to find so much product that I loved! My previous image of Lucky Brand as Classic Americana with a Bohemian Vibe has slowly but surely disappeared from my head. I have found my own "Lucky" jeans (review is coming next week, but you can see a sneak peak me modelling their Charlie Skinny jeans below ) and you will too; check them out and re-discover them again for yourself!

P.S. Thanks again to Melissa Cabot, VP of Marketing, and Nico Peyrache, VP of Denim Design, for organizing an amazing denim tour!

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Carol Voderman In Levi's

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Carol Voderman, for those of you that don't live in the UK is a TV Presenter famous for being smart - she used to appear on a show called Countdown where she was called upon to do complicated sums (well they were complicated to me anyway) in her head very fast. These days she doesn't appear on TV as much as she does in the tabloids, who seem to write a different version of the same story about her every week. That story being - she's still in pretty damn good shape for a 50 year old. And you know what, as predictable as it might be I have to agree with them. These photos of Ms Voderman wearing a pair of skinny Levi's jeans earlier this week seem to indicate that in her case 50 may be the new 40.

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Nina Dobrev in DL1961 Jeans

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Vampire Diaries co-stars and real life couple Nina Dobrev and Ian Somerhalder arrive on a flight together at LAX Airport on Friday in Los Angeles. Nina, wearing DL 1961 Jeans, flew in from Atlanta, but left the terminal separately from Ian.

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Miranda Kerr In Nobody Jeans

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Miranda Kerr and her Nobody jeans are a match made in heaven, which is perhaps why she is seen wearing them so often. Yesterday she was snapped in her Cult Skinnys at LAX, which was the 1, 2, 3, 4, 5th time we have seen her wearing them in the last 6 months.

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