True Religion -The Making Of Fall/2011 Video
California brand True Religion is one of the world's best known brands. No matter where I am - be it in South America or in Europe, True Religion jeans are always at the center of attention. I'm excited to be able to share this video with you and I hope to be able to post True Religion's amazing lookbooks soon.
JFour Behind the Scenes Video
JFour is an Italian brand that I had kind of stumbled on while I was in Italy a week ago. Stumbled, because I was actually out in town with my sis and family to enjoy some Italian gelato and was not really thinking about denim (almost true hahahaha). So when I passed by this small store in the center of downtown Treviso, I was like - OMG what a cute store! I have to check this out! Their men's and women's jeans are really amazing, made of the best heavy weight Italian denim. I will be posting their lookbooks and more info about this brand here soon, so stay tuned!
Natural Selection Denim SS12 - Escapism In Denim
UK denim brand Natural Selection take a trip into the Scottish countryside for this video lookbook to accompany their Spring/Summer 2012 Collection. This chilled little vid takes a laid back approach to presenting Natural Selection's elegant take on classic, timeless jeans and denim shirts.
TakeTwo Fall/Winter 2011 Video
Tree House Free House, this is the theme of the video from Italian brand TakeTwo, another brand I came across during my Italian trip. And they believe in a heavier weight denim for women as well as for men - must be some European thing....and being European myself, coincidentally or not, I kinda love wearing a heavier denim during winter. It is quite a mystery to me why so many American brands prefer a thinner and lighter weight denim for women even in winter.....must be some California thing ;-)!
Dondup Fall/Winter 2011 Men's Video
I just love travelling throughout the world. But as a dyed-in-the-wool fashionista, nothing, that is, NIENTE, excites me as much as a visit to Italy. As soon as I finish enjoying a delicious Italian meal, my mind turns to fashion and to the interesting Italian brands of jeans. Dondup is one of them. If I had to point out one distinguishing feature of Dondup jeans, it would be the heavy weight premium denim they use in their manufacturing. Just like the contrast between real Italian pasta and that boxed stuff we get in the States, compare this to other brands that seem to believe in a lighter weight denim with Spandex (even for men!) and you will see what I mean.
Topshop Has A Serious Denim Crush
In the mood for polka dot jeans? Graffiti Jeans? Coated jeans? Just check out Topshop's new denim shop, you can find it all there and for a reasonable price under $90. And talking about a crush....I have a crush on those black/white graffiti jeans!!!

