Your Daily Denim Destination
Hollister teamed up with Italian sportswear brand Kappa to ignite global anticipation ahead of the summer soccer season. The collaboration celebrates Kappa’s European heritage and Hollister’s fashion-first aesthetic, featuring men’s and women’s pieces designed for match days, watch parties, and everyday wear. The Hollister × Kappa collab dropped April 30, 2026, as a 22-piece capsule […]
Get ready for high fashion! Alexandra Leclerc’s collaboration with FRAME brings ‘it girl’ looks and the highly anticipated Leo jeans. French-Mexican influencer, Leclerc, has collaborated with FRAME on a new capsule collection which will be available as of May 1st, 2026. Frame introduced its newest collaboration with Alexandra Leclerc, the “It” Girl influencer, art curator and wife […]
Short answer: you’re not being forced to ditch them – but fashion has definitely moved on. But are we really ready to go “clean”? We have been to many denim previews these past months. And we have also checked out – and posted about – fashion shows and fashion events. And let’s face it, most […]
And – of course – we’re talking about DENIM shorts here:-) Oh, and denim shorts aren’t just “coming” = they’re already redefining themselves for Summer 2026, and honestly, they’re very different from the old cutoffs. Denim shorts summer 2026, what’s actually happening: Mid-Length Shorts Are the New Standard Bermuda Denim Is Still Strong Clean Versus […]
The Gap × Victoria Beckham collaboration is one of the biggest high–low fashion moments of 2026. It’s a multi-season partnership kicking off with a 38-piece Spring capsule, which dropped today, April 24, 2026. The capsule blends Gap’s all-American basics with Beckham’s tailored, minimalist luxury aesthetic. Gap and Victoria Beckham partnership debutes with a Spring collection that […]
Despite the backlash caused by their last ad campaign in July 2025, American Eagle and Sydney Sweeney are back once again. Months after conversations – and controversy – erupted over Sydney Sweeney’s American Eagle jeans ad campaign, Sweeney is back for a new summer spin on shorts with the retailer. “What brand am I wearing?” Sweeney asks in the commercial, […]
If you are a denim lover and curious about everything related to your jeans, you will come across the term “Japanese Denim” quite a lot of times. Japanese denim is considered the gold standard of denim worldwide. Not just because it’s trendy, but because of craftsmanship, heritage, and fabric quality that few other manufacturers in […]
This past fall we’ve been telling you about the noticeable trend of the barrel jeans. And now we are confirming that this trend isn’t going anywhere – yet! And = btw – if you still are not familiar with the term barrel jeans, you can read all about them here. So, yes – barrel jeans […]
For Spring 2026, Alaïa launched its first major dedicated denim campaign titled “Denim – A Study of the Body”, photographed by Sam Rock and starring Mona Tougaard. With this campaign, Alaïa is branching into a new lane, denim. The collection features a line of jeans designed to sculpt and define women’s bodies. Same as the […]
The Good American x Dolly Parton Spring 2026 collaboration – “Dolly’s Joleans” – is the third capsule between Dolly and the brand. The capsule is totally inspired by country glam and vintage Western denim. The campaign features Dolly at age 80 wearing crop tops, flared jeans, and crystal-embellished denim, emphasizing confidence and self-expression. Her signature […]