trend report - Denimology

It’s Time Again – Get Ready For Denim Shorts!

By Lisette Geller May 19, 2025 No Comments

One of the best things about summer?! Well, obviously besides sun, beach/pool, outdoors! Denim shorts – bring it on! And this summer 2025 there are absolutely no limits when it comes to style, fit, leg-length, clean, distressed…. Denim shorts are not just a seasonal basic anymore but a key fashion statement, with almost every denim […]

Trend Reports

S/S 2025 – Hello Again, Low-Rise Jeans!

By Lisette Geller May 7, 2025 No Comments

Low-rise jeans are making a notable comeback this spring and summer, reimagined with modern silhouettes and styling. This resurgence blends early 2000s nostalgia with contemporary fashion sensibilities, offering a fresh take on a once-controversial trend. And bringing back the The Y2K era, a cultural phenomenon of the late 1990’s and early 2000’s. One of the other […]